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Category: Mobile Apps

10 Important Ways to get more Exposure on Instagram

Instagram is a photo and video-sharing social media networking website. It a completely visual platform that allows one to reach a massive and highly active audience. Over a very short period of time, Instagram has emerged to become one of the finest marketing channels worldwide.

Since the shift from chronological feed to an algorithm, increasing exposure on Instagram has proved to be very challenging for the majority of its users. It is thus important to understand the working of the new algorithm and adopting ways that will help boost ones reach on this social media website. 10 most important ways to get more exposure on Instagram are:

  1. Post unique, relevant and quality content

It is utterly important to post as well as promote content that is unique, relevant and above all meaningful. Content is what truly matters as it attracts the attention of the audience and captivates them. Stuff that is inspiring, fun and catchy causes people to stop by the post and make them want to come back for more.

  1. Actively connect with the audience

Captivating audience attention is what everything is all about. It is thus important to connect with the audience in the right manner. Doing proper research and engaging with the right Instagram followers helps broaden the brand’s radar. The best way is to like and reply to the comments and indulge in a meaningful conversation with the audience.

  1. Post at the rightest time

There is definitely no universal time to share stuff. Considering timeliness of the post is a very crucial factor. The best time to post is when the majority of followers are most active which can be achieved by tracking their activity.

  1. Use trending and strategic hashtags

Hashtags are what makes posts discoverable to relevant people when they are searching. Coming up with a catching and unique hashtag of your own is equally important as using hashtags that are trending. Avoid using hashtags that are too distracting or irrelevant.

  1. Engage with other influential Instagram users

Engaging with each other is what Instagram is all about. Look for Instagram users who are influential and can help you seek more attention. It is more like a give and take thing as you will have to do the same for them as well. The audience of that person will also eventually end up following your account.

  1. Cross-promote Instagram account on other social media websites

Promote account on other sites such as Facebook and Twitter. This can be done by sharing links to the account or by sharing the best content on these sites as well. Adding the account on official website can also prove to be a beneficial hack.

  1. Move beyond just posting pictures

Posting pictures should not be the only aim, go beyond it. Engage the audience by uploading videos, regular stories and going live. Host competitions and hold giveaways to seek more attention. These strategies continue to dominate and eventually become essential in getting more exposure.

  1. Post content consistently

Followers follow various accounts because they want to see a specific type of content. Sticking to a certain theme and being consistent with it is that followers expect. Providing them with this will surely increase Instagram exposure.

  1. Become part of an Instagram pod

Instagram pods are groups of a number of Instagrammers (10-15) who have the same audience. They collaborate with each other to increase total engagement. Being part of a pod is very beneficial as it will encourage more users to interact.

  1. Use Instagram advertising meaningfully

Ads are always a powerful tactic to reach followers as it makes content visible to the audience that they would otherwise not view it. The best way is to create an ad campaign to extend Instagram exposure.

INTRODUCTION OF VIRTUAL ART GALLERY FOR BLACK HISTORY MONTH BY SNAPCHAT

All the social media platforms in this digital age are a prime medium to spread art, literature and music. One of these platforms is the Snapchat which focuses on the art through their creative filters which the users loves to use. In USA this month has been declared as the Black History Month which Snapchat celebrated it by introducing new lens through which the users can look at the virtual gallery and see the work of the black Millennial artists. This type of initiative by the Snapchat gives the opportunity to the young artists to reach who have never been heard of. The platform allows these artists to reach the massive audience.

To be able to access the virtual gallery users have to tap in the rainbow colored lens or simply by scanning the snap code. When the user will first open the virtual gallery by tapping in the lens, he or she will see a selfie frame with a black history month banner. The user has to flip the camera in order to go into the Augmented Gallery.

The lens will allow the users to be able to get closer to each project in the gallery by moving towards the art piece physically in the real world. When the user will approach towards a project, camera lens will will zoom in towards it to give yourself a more close look at the art piece.

Just like this initiative by Snapchat, the platform has done the same thing two years back when they introduced Augmented Reality Installation Project. The social media platform virtually placed large sized art pieces in the public places where the users can view through their mobile app.

Due to these innovative introductions by the social media platforms, it is highly likely that it will create more and more opportunities for the artists. This also enables other young artists to stick with their passion due to ongoing support for the art. The best thing about it is that many new talented artists will be discovered. Before the social media world it was very difficult for the artists to make their name in the designing world. The advancement in technology is also creating more ways for the artists to be creative.

In this digital age just like everything is being shifted towards the digital media, it is good that things like these are also getting more recognition. People around the world can easily access your art work, support and appreciate it. Social media platforms are the reason that art is getting more influential and trendy in this age. You will find games, advertising and marketing campaigns to have more design influence. The social media apps itself are working continuously working on their design to make the users’ experience better than before. There will be more updates like this in other social media platforms in future due to the rise of Augmented Reality and Virtual Reality. Integrating these technologies will create more opportunities for the artists.

How to Use Airbnb to Save Money

Airbnb is in the list of the greatest things that has happened to the world in the last decade. It is a reliable community market place that allows people who are traveling to list, discover, and book unique accommodations worldwide. It has changed the way people travel by offering the best accommodations to all types of travelers around the world. What majority of people love about Airbnb is that their prices are very reasonable and the accommodation is much better than most of the hotels. If you are planning to try Airbnb, the following hacks will definitely help save money, time and enhance the overall travel experience.

  1. Get a $40 off on the first stay

A first time user of Airbnb can get $40 off on the very first booking made. Though this is a onetime offer, it is an opportunity that must be availed as it saves the cost. Referral from a friend for the first time can also help get at least $75 off.

  1. Book as early as possible

Unlike hotels that have hundreds of same rooms, Airbnb has unique listings. If the listing gets rented out for a given date, the chance to book it is lost. Amazing places that have an amazing price always go first. The chances that the rates have not escalated are also higher and there is a possibility that there may be a great deal available if booking is made for a long period.

  1. Avail the deals and discount coupons

Due to the availability of regular online Airbnb discounts and deals, there is a very low probability of paying the full rent. While finalizing the booking don’t forget to check out the ‘DontPayFull’ website for tons of discounted coupons and deals. This helps save quite a lot of dollars which can be utilized elsewhere while traveling such as for sightseeing and buying souvenirs.

  1. Negotiate Prices

Majority of Airbnb guests are not aware of the Special Offer feature that is present on the site. The host sends his offer when messaged about dates and booking. This allows negotiations to take place. Being considerate when making offers is very crucial. The end result of positive negotiations is mostly reduced prices and discounts which helps in saving money.

  1. Book for a longer time duration

Booking for a longer time duration is very helpful because numerous Airbnb hosts offer weekly or even monthly discounts. The discounts are usually pretty high and hence less money can be paid with the longer booking. It is cheaper to stay longer in most scenarios.

 

 

  1. Travel with a companion

Traveling alone in most cases tends to be very expensive. Having companions along helps save money as a full price does not need to be paid. When booking the accommodation, the rent is divided among the companions hence making even expensive places reasonable.

Follow these Airbnb tips when intending on making your next booking and you can surely save hundreds of dollars. Saving money and traveling the world at the same time is very much possible all thanks to Airbnb.

GOOGLE CHROME’S AD BLOCKER TAKING AN ACTION ON ANNOYING ADS

Google has been in the developing mode for their own ad blocker. This ad blocker will be different from the other ad blockers in a way. The usual ad blockers blocks all the ads even the ones which are appropriate for the users. Many creators and brands rely on the ads so it is necessary for them to have ads on their content. Google solved this problem by creating a standard for the all the ads even if the ads are originated from the Google itself.

The standard will distinguish the ads which are appropriate for the users and which are inappropriate. By using this as a solution it will not harm the users experience and also the creators who rely on these advertisements. The Google Chrome’s Ad Blockers will serve as a balanced medium for the ads which will remove all the unusual frustrating ads from the websites which ruins the users experience. This ad blocker will be fully active from July of 2019.

Google showed in a report that they are different types of ads which are annoying to the users. These ads can be appropriate for the users but their type ruins the experience for the users who are visiting a certain website. These annoying types of ads are for Mobile Users, Pop Up Ads, Prestitial Ads, Audio Play Ads with Sound, Prestitial Ads with Countdown, Density Ads, Flashing and Animated Ads, Large Sticky Ads and Full Screen Scroll Over Ads.

For Desktop users, the types of ads are Pop Up Ads, Prestitial Ads with Countdown, Auto Play Ads with Countdown and Large Sticky Ads. Google provides a tool known as Ad Experience Report which will allow the users to know about their ads. The tool will tell the users that which type of ads are appropriate and are good for the user’s experience.

The Google Chrome Browser covers almost 43 % of the market share in the web browser market. The company says that for now there is less than 1 % of websites which are reviewing their ads to improve the users’ experience for their websites. According to Google the Chrome’s Ad Blocker tool had a good experience in the US and the North America where people have been reviewing their ads through the Ad Experience Tool and are also making the ads better for improving the users experience in the websites.

The Google Chrome’s Ad Blocker will be fully active around the world which will then show the complete results of this program. Users can check their ads through the Google’s Ad Experience Report tool which will guide you in setting up your ads without ruining the users experience for the websites. Google told to the users that they have to review their ads or remove if the ads are not compatible with the Google Ads’ Standards. If the users don’t then there will be traffic penalties for the user’s content.